Hi, I’m Jorge "Fire" Nahed, also known as JorgeFire.
I am a Creative & Art Director
While those are my titles on paper, in practice, I’m whatever the project needs me to be. I believe we live in a world that favors the specialist, yet the most interesting problems require a generalist’s toolkit to solve.
My background is as diverse as my skill set. With roots in Mexico and Lebanon, and professional stints across North America and Europe, I bring a fluid, multicultural perspective to every brief.
Over the last 10 years, I have crafted narratives for global brands like Disney, CAT, and Nine West. I explore artistic expression to guarantee that every piece of work retains a human touch, regardless of the medium.
Currently based in Madrid at GUT


She’s the copy to my art, an exceptional creative partner, and a great friend. 
Most crucially, she cooks a mean plate of pasta.
Fluent in 'Agency Deck'. Native in 'Call Sheet'. Before directing the art, I built sets, operated cameras, and cut timelines for commercials, films and music videos. 
Still sneaking back into production to get my hands dirty every once in a while.



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Behind the scenes: creating things for expression, soundtracking my days, chasing my next great meal, and crossing paths with fascinating people and places. 
Throw in the occasional existential crisis, and I’d say I’m getting the full human experience.
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